Every year, Geneva Watch Days attracts the attention of watch lovers and collectors from all over the world. The 2025 edition was no exception: it presented a series of novelties that illustrate both the traditional expertise and creative audacity of the watchmaking houses. This year, we have selected six watches that particularly impressed us, for […]
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Geneva Watch Days 2025: the watch show opens its doors to the public
Every autumn, Geneva becomes the center of the watchmaking world. And once again this year, from September 4 to 7, 2025, Geneva Watch Days promises to be a must-attend event for lovers of fine mechanical timepieces, whether seasoned collectors or the simply curious. The strength of this unique event lies in the fact that it […]

What watchmaking activities are there in Chicago?
Chicago isn’t just a city of bold architecture, jazz and Lake Michigan. It’s also a place of discovery for watch enthusiasts. Between museums, iconic boutiques and unusual experiences, the Midwestern city offers many valuable stops for timepiece enthusiasts. Here is a selection of five not-to-be-missed watchmaking activities during a visit to Chicago. 1. Discover the […]

Chicago and watchmaking: the little-known role of a key city in the history of time
When you think of watchmaking, the names Geneva, Biel or Le Locle immediately spring to mind. One imagines Swiss craftsmen, painstakingly working in the mountains, fashioning precision timepieces that have become synonymous with luxury and savoir-faire. Yet far from these Alpine workshops, another city played a fundamental role in the spread and development of the […]

Flagship watches for the new year 2025
The year 2025 promises to be rich in watchmaking novelties, with creations that combine aesthetics, innovation and traditional know-how. For watch enthusiasts, this promises to be an exceptional year, marked by discoveries that push back the boundaries of watchmaking. Watchmakers are vying with each other to offer unique and innovative timepieces, incorporating cutting-edge materials and […]

How to Become a Watchmaker in the USA?
Becoming a watchmaker is an exciting journey that combines traditional craftsmanship with technical innovation. In the United States, this unique profession offers opportunities for those who are fascinated by watches and the complex mechanisms that drive them. Moreover, the American watchmaking industry is experiencing continuous growth, especially with the rise of luxury watches and smartwatches. […]

What are the differences between mechanical and automatic watches?
In the world of watchmaking, mechanical and automatic watches occupy a special place. Although similar in appearance, these two types of watch have fundamental differences in the way they function. For watch lovers and those looking for the perfect gift for men, understanding these distinctions is essential. Indeed, each type of watch has its own […]

Switzerland’s finest watch museums
Switzerland, the cradle of luxury watchmaking, is a must-see destination for watch lovers and enthusiasts of watchmaking history. Each of the country’s watchmaking museums offers a unique insight into the art and science of measuring time. Whether you’re curious to discover historic timepieces or want to become a watchmaker, these museums are sure to satisfy […]

What Christmas gifts for watch lovers?
The festive season is the perfect time to give memorable and meaningful gifts. If you have any watch enthusiasts in your circle, here are five ideas for Christmas gifts that will delight them. Among these suggestions, Objectif Horlogerie’s introductory watchmaking workshops stand out for their originality and educational value. 1. Objectif Horlogerie introductory watchmaking workshops […]

France’s finest watchmaking museums
In France, the art of watchmaking has a rich and fascinating history. France’s watchmaking museums offer enthusiasts of watches and complex mechanisms the opportunity to immerse themselves in this delicate and sophisticated world. Each museum unveils treasures of ingenuity and precision, testimony to centuries-old know-how. Among them, several establishments stand out in particular. The Saint-Nicolas […]

Watch museums in the United States
The United States is home to several museums dedicated to watchmaking, each offering a unique perspective on the art and science of time. These museums feature varied collections ranging from antique clocks to modern watches, illustrating the evolution of watchmaking technology. Here is a selection of five must-see museums for watch and clock enthusiasts: […]

New watches for autumn 2024
Autumn 2024 sees the arrival of a number of high-end watches that captivate with their innovation, horological complications and exceptional design. Here is a selection of six recently unveiled models with mechanical movements that deserve your full attention. These watches embody the pinnacle of watchmaking ingenuity, combining tradition and modernity. They also represent a valuable […]