Do you dream of unlocking the mysteries of mechanical watches, but find the idea of going it alone daunting? Watchmaking is a passion often perceived as reserved for the initiated, yet it hides paths accessible to all. This article is for you! Together, we’re going to explore the different avenues of introduction to watchmaking, from […]
Objectif Horlogerie
Where to buy watch gifts in Chicago?
ByBy Objectif Horlogerie /
As the holiday season approaches, Chicago is transformed into a luminous showcase for the art of watchmaking. Whether you’re looking for an exceptional watch, a unique accessory or a memorable gift experience, the city is brimming with addresses and ideas to suit all budgets and tastes. Here are the essentials for successful watchmaking gifts: The […]
Where to book a discovery experience to learn how to dismantle a mechanical watch in New York?
ByBy Objectif Horlogerie /
Do you dream of unlocking the mysteries of a mechanical watch, but the idea of going it alone seems as unlikely as deciphering a secret code? On Saturday, March 14, 2026, Objectif Horlogerie is offering a unique discovery workshop in New York to take you to the other side of the dial. Get your hands […]
Three watchmaking events in New York in October: WatchTime, Windup & NYC Jewelry & Watch Show
ByBy Objectif Horlogerie /
Every autumn, New York becomes an exceptional playground for watch enthusiasts. In October 2025, no less than three major events take place in succession: WatchTime New York and Windup Watch Fair, held simultaneously from October 17 to 19, followed by the New York City Jewelry & Watch Show from October 23 to 26. Three events, […]
Our Top 15 watches of the GPHG 2025
ByBy Objectif Horlogerie /
Every autumn, the watchmaking world holds its breath in anticipation of the Grand Prix d’Horlogerie de Genève (GPHG). A veritable “Oscars of watchmaking”, this event honors timepieces that stand out for their creativity, craftsmanship and technical excellence. For the 2025 edition, we have chosen 15 watches from the official selection that particularly impressed us. Each […]
Where to book a discovery experience to learn how to dismantle a mechanical watch in Paris?
ByBy Objectif Horlogerie /
You can admire a watch for its design, for the nobility of its materials or for the story it tells… But there’s an even more fascinating experience: diving into its movement and understanding what makes the heart of a timepiece beat. In Paris, there are several places where you can experience this rare moment, by […]
Changing watch straps is easy: tips for a stylish watch!
ByBy Objectif Horlogerie /
Does changing a watchband yourself seem impossible? We understand, with its recalcitrant lugs and mysterious tools, the operation may seem reserved for the pros. But we’re going to prove you wrong, as we break down the simple methods for replacing a leather, mesh, fabric or NATO strap, without scratching your watch or losing your nerves. […]
Toronto Timepiece Show 2025: Canada’s watchmaking rendez-vous
ByBy Objectif Horlogerie /
When we think of major watchmaking events, we often think of Switzerland, Germany or sometimes the United States. But recently, Canada has made its mark thanks to a growing event: the Toronto Timepiece Show. In just a few editions, this show has managed to carve out a place for itself in the international watchmaking calendar. […]
Our favorites from Geneva Watch Days 2025 edition
ByBy Objectif Horlogerie /
Every year, Geneva Watch Days attracts the attention of watch lovers and collectors from all over the world. The 2025 edition was no exception: it presented a series of novelties that illustrate both the traditional expertise and creative audacity of the watchmaking houses. This year, we have selected six watches that particularly impressed us, for […]
Geneva Watch Days 2025: the watch show opens its doors to the public
ByBy Objectif Horlogerie /
Every autumn, Geneva becomes the center of the watchmaking world. And once again this year, from September 4 to 7, 2025, Geneva Watch Days promises to be a must-attend event for lovers of fine mechanical timepieces, whether seasoned collectors or the simply curious. The strength of this unique event lies in the fact that it […]
What watchmaking activities are there in Chicago?
ByBy Objectif Horlogerie /
Chicago isn’t just a city of bold architecture, jazz and Lake Michigan. It’s also a place of discovery for watch enthusiasts. Between museums, iconic boutiques and unusual experiences, the Midwestern city offers many valuable stops for timepiece enthusiasts. Here is a selection of five not-to-be-missed watchmaking activities during a visit to Chicago. 1. Discover the […]
Chicago and watchmaking: the little-known role of a key city in the history of time
ByBy Objectif Horlogerie /
When you think of watchmaking, the names Geneva, Biel or Le Locle immediately spring to mind. One imagines Swiss craftsmen, painstakingly working in the mountains, fashioning precision timepieces that have become synonymous with luxury and savoir-faire. Yet far from these Alpine workshops, another city played a fundamental role in the spread and development of the […]
